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Description from extension meta
Calculate engagement, growth and viral scores for TikTok profiles. By The Influencer Marketing Factory.
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Description from store
The TikTok Brand Score Calculator, developed by The Influencer Marketing Factory, is an indispensable Chrome extension for brands, marketers, influencers, and digital marketing strategists aiming to maximize their impact on TikTok, one of the fastest-growing social media platforms globally. This tool is designed to provide a comprehensive analysis of TikTok profiles by calculating engagement rates, growth trends, and viral potential, making it an essential asset for anyone involved in social media marketing, influencer campaigns, and content strategy.
Key Features of the TikTok Brand Score Calculator
1. Engagement Rate Calculation: Understanding the engagement rate is crucial for any TikTok marketing strategy. This Chrome extension efficiently analyzes likes, comments, shares, and other engagement metrics to provide a detailed report on how audiences interact with the content. This feature is particularly useful for enhancing content creation, fostering better audience interactions, and boosting overall engagement on TikTok.
2. Growth Analysis: The TikTok Brand Score Calculator tracks follower growth over time, providing insights into how effectively a TikTok profile is attracting new followers. This is essential for measuring the success of influencer collaborations, marketing campaigns, and content strategies. Growth metrics are a key indicator of brand health on social media and can guide strategic decisions to improve visibility and impact.
3. Viral Content Comparison: Unlike predictive models, this tool analyzes the top 10 viral videos from a given TikTok account and compares them with similar content from other brands. This comparative analysis helps users understand what aspects of their content have achieved significant reach and how they stack up against competitors, offering valuable insights into content strategy adjustments needed to enhance viral potential.
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Benefits for Marketers and Brands
Strategic Decision Making: With accurate and detailed analytics, brands and marketers can make informed decisions that align with their business objectives and target audience preferences. This data-driven approach enhances the effectiveness of marketing strategies and campaigns on TikTok.
Optimized Content Strategy: By analyzing engagement and viral scores, users can identify what types of content perform best on their TikTok profiles. This enables them to focus on creating content that resonates with their audience, increasing both reach and impact.
Enhanced Influencer Partnerships: The TikTok Brand Score Calculator aids in the selection of influencers by providing clear metrics on their performance and audience engagement. This ensures that brands collaborate with the most suitable influencers, maximizing ROI from partnerships.
Competitive Analysis: Users can also employ this tool to monitor competitors' performance on TikTok, gaining valuable insights into competitor strategies and market trends. This can help in crafting superior strategies that leverage underutilized tactics in the industry.
Latest reviews
- (2024-11-22) Michael Guyard: The TikTok Brand Score Calculator by The Influencer Marketing Factory is a game-changer for anyone navigating the TikTok marketing landscape. This Chrome extension goes beyond basic analytics, offering precise calculations for engagement rates, growth trends, and viral potential. It's an essential tool for brands, marketers, and influencers striving to excel on one of the world's most dynamic social platforms. With its ability to analyze top-performing content and provide actionable insights into audience behavior and competitive benchmarks, this tool empowers users to craft impactful campaigns and build stronger influencer partnerships. If maximizing TikTok success is your goal, this extension is your ultimate ally.
- (2024-11-22) Victoria Prieto: This is so cool! It makes reviewing an influencers TikTok profile so much easier. Great for campaign management, and overall assessment.
- (2024-11-20) Fernanda Luque: Now that the TikTok Engagement Calculator is a Chrome extension I like it even more. I love how convenient it is to have engagement stats like likes, comments and views calculated directly while browsing profiles. The interface is clean and user friendly, making it easy to analyze performance without extra effort. It’s a must have for anyone wanting to improve their TikTok strategy. Highly recommend!
- (2024-11-20) Momo Messerschmidt: Comprehensive and user friendly TikTok engagement calculator! The Chrome extension makes analyzing account engagement super easy and the graphs are great for identifying trends in growth.
- (2024-11-20) Influecer Marketing: The best way to get an instant Brand Score for any TikTok account