Groovin: Keep your CRM aligned with your prospecting workflow
Extension Actions
- Extension status: In-App Purchases
Keep CRM data accurate while you work across your prospecting tools. Compatible with Affinity and Attio.
Groovin helps teams keep their CRM accurate and actionable while working across professional networking platforms.
Groovin provides in‑context tools that make it easy to create, update, and manage CRM records directly from your browser — without switching tabs or duplicating work.
✨ Ideal for:
-> B2B sales teams
-> Venture Capital teams scouting founders
-> Founders tired of losing context in siloed inboxes
✅ What you can do with Groovin:
✦ Easily add contacts to your CRM
Create new CRM records directly from the Groovin extension. Groovin maps fields automatically and enriches new contacts with their work email.
✦ Update CRM data effortlessly
Quickly update roles, companies, and key fields so your CRM stays current as your pipeline evolves.
✦ Capture outreach activity
Log key conversations and interactions (such as connection requests or messages) to help teams coordinate outreach and avoid overlaps.
🔌 Compatible with the following CRMs:
• Attio
• Affinity
🔒 Privacy & Security:
Your data stays yours—Groovin acts purely as a gateway and never stores profile information or messages. Groovin is fully GDPR compliant, and designed to keep your account safe and in good standing.
Build better pipelines by keeping your CRM aligned with your daily prospecting workflow. Get Groovin today 🕺
Find out more at https://www.groovin.ai/
*Groovin is not associated with, or endorsed by, the LinkedIn Corporation.
Latest reviews
- Nelson Duder
- I've just started with Attio and the connection now to LinkedIn with Groovin works a treat.
- Ross Mytton
- Groovin has become an irreplaceable part of my prospecting workflow. We use Attio, and having contact info easily and quickly linked to company/deal records has been invaluable. The fact that linkedin messages are pulled into records on attio is super useful. I would strongly recommend this to anyone doing LinkedIn prospecting, particularly in the B2B space.
- Kristian Schwartz
- Pivoted from Copper/Surfe to Attio/Groovin. Happy with the switch and ability to identify and act on signal within my data.
- Danielle Balestra
- A lot of my prospecting is on LinkedIn, and I was looking for a tool that helps me sync conversations back into my Attio CRM. Groovin integrates naturally with Attio, so the only setup required was creating my Groovin account and downloading the Chrome plugin. Now I can easily create a company, people, and sync my InMail to Attio. If your business model includes LinkedIn, I recommend Groovin.
- Jeremy Corbet
- Great experience with not only the tool, but the team building it. They are on the ball, and brought some tailored improvements. Really good support overall, that made the tool even more relevant to my business.
- Vakis Rigas
- Incredible tool, it works so well and automates a lot of the boring sales hygiene that our SDRs have to spend hours on normally. Highly recommend.
- Jeremy Biron
- I couldn’t be happier with Groovin. Before using it, I was losing track of conversations and forgetting to follow up on messages I had sent. Now it automatically syncs my LinkedIn contacts with Attio and keeps everything current so my communication stays organized and accurate. On top of all that, the support has been outstanding. I had a few questions and one of the founders responded almost immediately. In a world full of AI support agents that constantly give the wrong answers, I really appreciated getting real help from a real person.
- Michael Riedler
- Totally needed since so much of our sales activity is happening on LinkedIn, which is completely hidden from our CRM. However, LinkedIn needs careful handling and Groovin seems to have designed this from the ground up, so it's not accessing any of your LinkedIn data without me being present, which is super important to me. Congrats!
- Maximilian Williamson
- Great product. It's the reason I went with Attio as our CRM and not the others. Being able to track LinkedIn messages in a CRM saves so much time.
- Lucien Boudy (Hatscat)
- As the co-founder and main developer of this extension, I couldn’t be prouder of what we’ve built. It’s been incredibly rewarding to see this idea come to life and help people save time every day — reliably and efficiently. Of course, I’m giving it 5 stars, but more importantly, I’m fully committed to making sure our users always get the best possible experience! We’ll keep improving it so you can get more done, faster, and with total confidence. 💪
- Marco Serafini
- The perfect tool for syncing LinkedIn activity with Attio.
- Johannes Oettingen-Wallerstein
- Amazing product! It saves a lot of time and makes everything much more efficient. Highly recommend!
- Martin Riedel
- Great add-on! Setup was super easy and it just works.
- Geoff McQueen
- Impressive approach to unlocking a lot of value from the LinkedIn walled garden without breaking the spirit of information remaining where it belongs. LinkedIn should acquire these guys since they can't build anything that integrates outside MSFT Dynamic themselves.
- Luissa Schemuth
- Perfect for syncing LinkedIn activity with Affinity. Also super easy to create contacts directly from linkedin - with enrichments!!