CRX id
lnnmlfhgefcbnolklnepapefmmobedld
lnnmlfhgefcbnolklnepapefmmobedld
Description from extension meta
What ads are you being served as you browse? Use this extension to find out.
Image from store
Description from store
We spend hours a day online, and we see ads on every webpage we visit. But we don’t have any way of tracking the ads we’re being served — we don’t even know how many ads the average person sees in a given day. The ad industry currently has the power to gather whatever information they want about you and tailor their marketing strategies to whoever they’ve decided you are. This is not only invasive, it’s resulting in a browsing environment that constantly reinforces a demographic identity being ascribed to you by corporations — if they think you’re an upper middle-class woman in her 30s you might see only ads for fancy purses, diapers and wedding gowns, while your lower-income male counterpart might see ads for payday loans, big-screen TVs and fast food. We want to take back control over our data and fight against surveillance advertising, but to do that we need tools to understand what the ad industry is up to.
Floodwatch is a Chrome extension that tracks the ads you see as you browse the internet. It offers tools to help you understand both the volume and the types of ads you’re being served during the course of normal browsing, with the goal of increasing awareness of how advertisers track your browsing behavior, build their version of your online identity, and target their ads to you as an individual. We want to assemble the largest amount of advertising data we can — and then not give it to the advertisers. We want to empower everyday users with at least as much information as the advertisers have about them, and put choice back in your hands
Floodwatch is currently in its Alpha release. We’re bringing more users on board, and the more users we have the more detailed picture we can start to develop about how the ad industry is using our information. As we grow, our next steps include improving our ad detection algorithm, automatic ad classification, and developing further analytical and visualization tools to help you understand how your ad data compares to others’, and further work on reverse-engineering ad profiles to gain insight into advertisers’ methodologies. We need your help in making Floodwatch a tool that can make a real difference in empowering users to take back their browsing - please download to support.
Our privacy policy is available at http://floodwatch.o-c-r.org/privacy.html
Latest reviews
- (2016-12-06) tracy callinan: wish i could rate it less than 1. Nothing works......
- (2016-09-22) Roland Vermiglio: I deleted it, But its a stupid virus.
- (2015-08-22) Aaron Paton: Doesn't work and there is no way to uninstall. Very upset.
- (2014-11-26) Sarah Hughes: If you're concerned about advertisers tracking your browsing history and want to better understand how/why ads follow you around, Floodwatch is just the tool. It's still in beta but it's been improving constantly since I installed it, and it's really cool to be able to visualize all the marketing thrown at me as I use the web. The idea of putting the data being gathered about me back into my hands is really compelling too. Thumbs up.
- (2014-11-25) Jim Whitney: DO NOT ADD THIS TO YOUR BROWSER!!! They won't allow me to delete it, after it doesn't work.
- (2014-10-23) Renato Araujo: Aqui ainda no funcionou! Estou usando chromium no ubuntu 14.04 32 bits. Já uso há uma semana, a página simplesmente não carrega, só pela metade. Fica buscando e nada.
- (2014-10-18) Kelly Ellis: Doesn't actually work. Won't show my ads.
- (2014-10-15) moe moe: Requires registration to work. No thanks!